Gold Alliance Review

In-depth review

Gold Alliance Review (2026)

[One-sentence verdict: who this provider is best for and why it earned its place.]

[1.5]

Our score / 5

Founded

2002

Metals offered

Gold, Silver, Platinum, and Palladium

Storage

Delaware Depository

BBB rating

N/R

The quick verdict

Is Gold Alliance worth it?

No. Although Gold Alliance previously offered precious-metals IRAs, direct purchases, multiple custodian options, and insured depository storage, the BBB now identifies it as out of business. Its Trustpilot profile also carries a 2.1 out of 5 rating, with recent reviews raising serious concerns about losses, liquidation values, and customer support.

Bottom line

Gold Alliance is not recommended for new accounts or purchases. Consider an active, independently verified provider with transparent pricing and a strong recent service record.

What we like

✓ Previously offered four precious metals
✓ Previously worked with multiple IRA custodians
✓ Offered both IRA purchases and non-IRA home delivery
✓ Used an insured, IRS-approved depository

Watch out for

✗ BBB reports the company is out of business
✗ BBB rating has been withdrawn and is now Not Rated
✗ Trustpilot rating is 2.1 out of 5 from 74 reviews

Best for

✓ Former customers gathering historical account information
✓ Existing account holders contacting their independent custodian
✓ Researchers comparing discontinued gold IRA providers

Not ideal for

✗ Anyone opening a new precious-metals IRA
✗ Anyone purchasing physical metals from an active dealer

Costs

Fees, pricing & minimums

Gold Alliance’s current minimums and fees are unavailable because the company is reportedly no longer operating. Historically, outside reviews reported a minimum near $20,000, while custodian charges varied. An Equity Trust arrangement, for example, reportedly included a $50 setup fee, annual storage of $100 to $150, and account-maintenance charges based on account value. These figures should not be treated as a current offer.

✓ Account minimum: Historically reported as $20,000
✓ Setup fee: Historically $50
✓ Annual fees: Historically $100 to $150
✓ Pricing model: Phone quote

Security

Storage & custody

Gold Alliance historically recommended Delaware Depository and worked with Preferred Trust, Equity Trust, and GoldStar Trust. Delaware Depository provided insured, IRS-compliant storage, with storage arrangements determined by the chosen custodian. Existing customers should contact their custodian or depository directly to confirm current ownership, insurance, storage status, and distribution procedures. IRA metals generally cannot be stored at home without risking prohibited-transaction and tax consequences.

✓ Depositories: Delaware Depository
✓ Storage type: Segregated / Commingled
✓ Custodian: Preferred Trust, Equity Trust, or GoldStar Trust
✓ Fully insured: Yes

Products

Metals & product selection

Gold Alliance historically sold gold, silver, platinum, and palladium coins and bars. Its selection included IRA-eligible bullion as well as collectible and limited-mintage products, although collectible coins generally do not qualify for an IRA. Non-IRA customers could arrange delivery to their homes or a third-party depository.

✓ Metals: Gold, silver, platinum, palladium
✓ Popular coins: Eagles, Maple American Eagles, Canadian Maple Leafs, and selected Buffalo products
✓ IRA-eligible bars: Yes
✓ Home delivery (non-IRA): Yes

Trust

Reputation & track record

Gold Alliance began operating in 2002 and previously received recognition on the 2022 Inc. 5000 list. Its current standing is substantially weaker: the BBB lists it as out of business, assigns no rating, and shows that it is not accredited. Trustpilot reports a 2.1 out of 5 TrustScore from 74 reviews, although the profile contains a mixture of positive historical feedback and serious recent complaints.

✓ In business since: 2002 (Now out of business)
✓ BBB: N/R
✓ Customer sentiment: Historically positive but recently poor and highly concerning
✓ Notable recognition: Ranked on the 2022 Inc. 5000 list

Scorecard

How we scored Gold Alliance

Fees & value [1.2]
Product selection [3.5]
Storage & security [2.0]
Customer support [0.8]
Reputation [0.5]

Not sure Gold Allance is the right fit?

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Editorial

How we review gold IRA companies

We evaluate each company using publicly available fee information, product availability, custody and storage arrangements, customer-service records, third-party ratings, and regulatory history. Scores are weighted consistently, with extra emphasis on transparent pricing, secure custody, operational status, and recent customer outcomes.

✓ We assess fees, selection, storage, support, and reputation
✓ Scores are weighted and applied consistently across providers
✓ We may earn a commission via affiliate links, which never changes our scoring

FAQ

Common questions about Gold Alliance

What is Gold Alliance’s minimum investment?

Gold Alliance historically had a reported minimum investment of approximately $20,000. Because the BBB now identifies the business as out of operation, there is no verified current minimum or active account offer.

Is Gold Alliance a legitimate, safe choice?

Gold Alliance was an established precious-metals dealer founded in 2002, but it is not a suitable choice for a new investment today. The BBB currently lists the company as out of business and Not Rated, while recent customer feedback includes serious complaints.

Can I roll over a 401(k) into a gold IRA with them?

Gold Alliance historically helped customers coordinate eligible retirement rollovers, but new investors should not initiate a rollover through a company reported as out of business. With an active provider, a properly completed direct trustee-to-trustee rollover is generally not taxable, although investors should confirm their eligibility with a qualified tax professional.

Where will my metals be stored?

Gold Alliance historically recommended Delaware Depository for IRA metals. Existing customers should contact their independent custodian and the depository directly to verify where their assets are held. IRA-owned metals must generally remain with an approved custodian and qualified depository rather than being stored at home.

Final verdict

Should you choose Gold Alliance?

[Restate the verdict in 2–3 sentences. Be honest — a balanced close builds trust and converts better.]

Affiliate disclosure: We may earn a commission if you open an account through our links, at no extra cost to you. This can influence which companies we feature. We only cover providers we believe offer genuine value.

Not financial advice: Informational only. Precious-metals investing carries risk, including loss of principal. Consult a licensed advisor before investing.

George Risto

George Risto

George is an experienced professional in the precious metals investment industry, with extensive knowledge of gold IRAs and the companies that offer them. His research and experience evaluating precious metals providers have made him a trusted source for investors seeking reliable information and well-informed investment options.