In-depth review
Priority Gold Review (2026)
Priority Gold is best for investors who want personal rollover assistance, a relatively accessible IRA minimum, and a broad selection of physical precious metals.
[4.0]
Our score / 5
Founded
2001
Metals offered
Gold, silver, platinum, palladium
Storage
Delaware Depository
BBB rating
A+
The quick verdict
Is Priority Gold worth it?
Priority Gold is worth considering if you want dedicated assistance buying physical metals or transferring retirement savings into a precious-metals IRA. Its $10,000 reported IRA minimum, four-metal catalog, positive customer ratings, and promotional fee waivers are appealing, but annual costs and retail prices are not fully published online.
Bottom line
Best for investors who want guided IRA rollovers and direct access to a precious-metals specialist. Consider alternatives if you want fully disclosed fees, online checkout, or independently verifiable live product prices.
What we like
Watch out for
Best for
Not ideal for
Costs
Fees, pricing & minimums
Priority Gold states that its typical minimum is $10,000 for an IRA and $5,000 for a cash purchase, although requirements can vary by product and account type. The company advertises free account setup, insured shipping, and as many as five years of free storage for qualifying customers. It does not publish a comprehensive standard schedule for custodian and depository charges, so investors should request a written breakdown of setup, administration, storage, transaction, and termination fees.
Metal prices are provided by quote. Priority Gold says its representatives disclose the applicable spread, but investors should compare the quoted purchase price with the metal’s spot price and obtain the company’s current buyback price before approving a transaction. Promotions, including free silver and fee waivers, are time-sensitive and may require a substantial qualifying purchase.
Security
Storage & custody
Priority Gold helps customers establish a self-directed IRA through an independent custodian and coordinates shipment to an approved depository. The company identifies Delaware Depository as one of its precious-metals IRA storage facilities. Exact custodian, storage type, insurance limits, and ongoing charges should be confirmed in the customer’s account documents before funds are transferred.
Segregated and non-segregated storage availability may depend on the custodian and depository agreement. Investors should ask whether their specific coins and bars will be separately identified or held within a pooled storage category.
Physical metals purchased with personal funds can be delivered to the customer. Metals owned by an IRA must remain under qualified custody at an approved depository; taking personal possession can be treated as a distribution and may create taxes and penalties.
Products
Metals & product selection
Priority Gold offers gold, silver, platinum, and palladium products, including coins and bars for retirement accounts and personal ownership. Its online catalog includes dedicated categories for all four metals, although IRA eligibility depends on the particular product and applicable IRS purity rules.
Common investment products may include American Eagles, Canadian Maple Leafs, Austrian Philharmonics, and qualifying bullion bars. The availability of particular coins, sizes, and mints changes with inventory. This four-metal range gives investors more choice than dealers that concentrate exclusively on gold and silver.
Trust
Reputation & track record
The BBB reports that Priority Gold’s associated business began in 2001 and currently gives the company an A+ rating. Priority Gold also reports an AAA rating from the Business Consumer Alliance and strong ratings across Trustpilot, Google, and the BBB.
Customer feedback frequently highlights knowledgeable representatives, patient explanations, responsive communication, and assistance with retirement-account transfers. Ratings can change, and online reviews should be considered alongside written pricing, transaction agreements, and competing dealer quotes.
Priority Gold was ranked number 1,006 on the 2026 Inc. 5000 list. The company has also developed a prominent partnership with Robert Kiyosaki and identifies itself as a partner of the Texas Rangers. These endorsements and partnerships increase brand visibility but do not guarantee investment performance.
Scorecard
How we scored Priority Gold
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See how it stacks up against every provider we rate.
Editorial
How we review gold IRA companies
We review each gold IRA company based on account minimums, setup and annual costs, product premiums, metal selection, storage arrangements, customer support, operating history, and independent reputation indicators. Fees and value receive substantial weight because dealer spreads and recurring IRA expenses directly affect an investor’s results. Companies lose points when important prices, fees, custodians, or storage terms are not clearly disclosed before a sales consultation.
FAQ
Common questions about Priority Gold
What is Priority Gold’s minimum investment?
Priority Gold states that its typical minimum is $10,000 for a precious-metals IRA and $5,000 for a direct cash purchase. Minimums can vary depending on the account type, product selection, and current company requirements.
Is Priority Gold a legitimate, safe choice?
Priority Gold is an established precious-metals dealer with BBB accreditation, an A+ BBB rating, and substantial positive customer feedback. However, precious metals can decline in value, and investors should review all product spreads, custodian fees, storage charges, insurance terms, and buyback prices in writing.
Can I roll over a 401(k) into a gold IRA with them?
Yes. Priority Gold helps customers move eligible 401(k), IRA, TSP, and other retirement funds into a self-directed precious-metals IRA. A properly completed direct trustee-to-trustee rollover generally does not create an immediate taxable event, although eligibility depends on the retirement plan and the investor’s circumstances.
Where will my metals be stored?
Priority Gold identifies Delaware Depository as an available storage facility. The precise depository and storage arrangement should appear in the custodian agreement. Metals held inside an IRA must remain with an approved depository and cannot be stored at home, while personally purchased non-IRA metals can be delivered to the buyer.
Final verdict
Should you choose Priority Gold?
Priority Gold is a competitive choice for investors who want hands-on rollover assistance, access to four precious metals, and an IRA minimum below that of several major competitors. Its reputation and customer support are strengths, but prospective customers should obtain written confirmation of product spreads, annual fees, storage terms, and promotional conditions before transferring funds.
Affiliate disclosure: We may earn a commission if you open an account through our links, at no extra cost to you. This can influence which companies we feature. We only cover providers we believe offer genuine value.
Not financial advice: Informational only. Precious-metals investing carries risk, including loss of principal. Consult a licensed advisor before investing.

